Wish I could Choose what Olympic events I would like to watch

I have seen enough beach volleyball to last a lifetime. Just because it is live does not mean everyone wants to watch! Yes I know the two American women are doing well but it is EVERY night and I just cannot take it anymore. Why doesn't NBC run a ticker on where you can watch other events that are taking place on MSNBC and other outlets? I imagine people are tuning out anyway! In this case Customer Controlled Communications could allow me to watch what I want - not what NBC feeds me. And I am WAY full.